Pawn Your Rolex

5% Fixed Interest rate & no early payment penalties
Accurate, auction-based valuations & same day payment
No hidden fees, no credit checks & FCA regulated
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We offer a complimentary valuation (no obligation) and same day payment, call 020 7493 0385 to speak with our team or email us at info@newbondstreetpawnbrokers.com
Winners of the 2024 National Pawnbroking Association Award - Best  Pawnshop in the UK

Our promise to you

Our loans for Rolex watches come with a fixed interest rate of 5%. Compared to other sources of short-term financing available across London, these rates are competitive and favourable while offering the flexibility and predictability to service a wide variety of financial needs or investment opportunities.

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Our reputation as one of Mayfair’s most celebrated and awarded Rolex pawnbrokers is built upon the current auction price we use to determine the value of your timepiece. The result is fair prices that represent the true worth of your Submariner, Daytona, or GMT-Master.

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At New Bond Street Pawnbrokers, we’ve earned the trust of customers in Central London and beyond through transparency and high-quality services. The costs of your Rolex watch loan are clear and upfront, with no hidden fees or surprises. What you see is what you get.

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Credit checks are mandatory for unsecured loans. Those processes delay loans, adversely affect your credit score, and exclude certain parties. We don’t require credit checks, meaning financing against your Rolex is easy, discreet, and accessible to people with a diverse set of circumstances and financial objectives.

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Our customers borrow against Rolex watches for a variety of purposes, such as improving cash flow, covering unexpected expenses, or seizing rare opportunities. We understand that conducting swift business is important, which is why we provide same-day bank transfers that often reach your account in two to four hours.

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When you pawn your Rolex with New Bond Street Pawnbrokers, we provide loans that work around you. That commitment includes the option to pay off your loan at any point during the contract, allowing you to regain possession of your asset without paying early loan termination fees.

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Our Rolex watch loans are regulated by the FCA and governed by the NPA. This guarantees consumer protection, ethical practices, and total transparency for your loans. Additionally, it protects your timepiece and gives an extra layer of assurance when you pawn Rolex watches with our business.

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5%

fixed interest rate

35+

years experience

40+

industry awards

Regulated by the FCA

The most awarded pawnbroker in the UK

With over 40 prestigious industry awards, a loyal customer base, and flawless reviews, our track record speaks for itself. We retain a customer base of high-net-worth individuals and famous names through competitive interest rates, discretion, trust, and impeccable service.

Headed by David Sonnethal, a four-time National Pawnbroker Association (NPA) award winner and familiar media figure, New Bond Street Pawnbrokers’ modern, forward-thinking approach to providing loans has not gone unnoticed by the public, the media, or trusted industry bodies. 

Our reputation as an industry leader is cemented by awards that recognise the value that our store brings to customers. We took home the NPA Best Store of the Year award in 2019 and 2024 thanks to our commitment to innovation, adoption of technology, and a strong focus on teamwork. Additionally, the NPA highly commended us in 2022 and 2023 for our engaging social media work, which helped bring us closer to our customers.

New Bond Street Pawnbrokers also won “Best Website” and “Disruptive Business Model” at the UK Business Awards, thanks to our focus on customer-centric digital experiences. Finally, our win at the Experian Credit Awards demonstrates our dedication to responsible lending, customer care, and digital innovation in the luxury pawnbroking sector.

Transparency, fair lending practices, and user-friendly experiences are at the heart of what we do at New Bond Street Pawnbrokers. Reach out today to discover why we’re the most awarded pawn shop in the UK.

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How We Value Your Rolex

Call us or fill in the form on our website

To pawn your Rolex watch, complete our online form or visit our Central London pawn shop. We typically need a complete set of papers to offer Rolex watch loans in London, so get all the relevant documents ready.

Get Valuation

Or call 020 7493 0385 to speak with our team

2. Review Watch

Our specialists conduct thorough, auction-based Rolex watch valuations, examining model rarity and condition. Our expertise in Swiss watches ensures accurate assessments for Rolex watch loans, accounting for the brand’s strong growth over the last decade,

3. Agree Loan Amount

After evaluation, we propose a collateral loan amount for your Rolex. As trusted watch pawnbrokers, we offer competitive rates and ensure transparency throughout the financing process. Moreover, your loans are protected by FCA regulations.

4. Receive Payment

Once terms are agreed, you’ll receive swift payment for your Rolex watch loan. Our Central London location allows for quick and secure transactions, enabling you to enjoy the flexibility of borrowing against your Rolex while retaining ownership.

Common models we loan against

We even provide appraisals for lesser-known Rolexes, as well as more robust models like the Explorer and Deep Sea models.

Featured in the Press

Our quality service, high standards, and innovative business practices have earned positive press coverage from a diverse set of media outlets such as The Times, The Telegraph, Time Out, Channel 4, The Spectator, and more.

Opening Hours

Open
Monday to Friday

Closed
Saturday & Sunday

Our premises are at 5 Blenheim Street, just off New Bond Street. From Oxford Street, head south on New Bond Street and turn right onto Blenheim Street. We’re on the left side of the street.

5 Blenheim Street, Mayfair London W1S 1LD

Bus

Several bus routes serve the area around New Bond Street:

Routes 7, 94, 98, 139, and 390 stop at Selfridges on Oxford Street, a short walk from our location.

Routes 12, 88, 94, 159, and 453 stop at Conduit Street/New Bond Street.

From any of these stops, it’s a brief walk to our premises on Blenheim Street.

5 Blenheim Street, Mayfair London W1S 1LD

Car

While driving in central London can be challenging due to traffic and parking restrictions, several public car parks are nearby, the closest of which is on Burlington Street.

Please note that the area is within the Congestion Charge zone, which operates from 7:00 to 18:00 Monday to Friday and 12:00 to 18:00 on weekends and bank holidays.

5 Blenheim Street, Mayfair London W1S 1LD

Tube

Bond Street is the nearest tube station; it’s served by the Central, Jubilee, and Elizabeth lines. Oxford Circus and Green Park stations are also within walking distance of our store.

5 Blenheim Street, Mayfair London W1S 1LD

Our Team

Susana Figueiredo

Manages the day to day running of the business

Mariana Vlad

Manages the day to day running of the business

Constantin Singureanu

Heads up our marketing and digital efforts

David Sonnenthal

The founder of New Bond Street Pawnbrokers

FAQs

At New Bond Street Pawnbrokers, we value Rolex watches based on several factors, including the model, condition, age, and current market demand. Our expert appraisers in Mayfair use auction-based Rolex watch valuations to ensure you receive the most accurate and competitive offer for your timepiece.

To pawn your Rolex, we require the watch’s original documentation, including the certificate of authenticity, warranty card, and service history (if available). However, we may still be able to provide a loan even if you don’t have all the paperwork in situations where full documentation is unlikely because of the age of your Rolex.

You can bring your Rolex to our Central London location in Mayfair for an in-person appraisal. Alternatively, we offer a secure courier service for your convenience. For particularly high-value Rolex watches, we offer staff collection or even in-home visits.

The loan amount for your Rolex watch depends on various factors, including the model, condition, and current market value. Rare or limited-edition models may command higher loan values. As Rolex watch pawnbrokers in Mayfair, we strive to offer the most competitive rates that reflect the value of your timepiece.

A well-maintained Rolex Submariner in good condition might secure a loan of £5,000 to £15,000, depending on its specific model and market demand. However, we appraise each watch on its own merits.

We offer collateral loans on Rolex watches across their entire range, including popular models like the Submariner, Daytona, Datejust, and GMT-Master.

When you pawn Rolex watches with us, we store them in our secure, climate-controlled vaults in Mayfair, ensuring they remain in pristine condition throughout the loan period.

Our standard loan period for Rolex watch loans in London is up to seven months. However, we provide loans for as short as two months and also offer the option to extend the loan if you need more time.

No, we don’t perform credit checks when you borrow against Rolex timepieces. Our loans are based solely on the value of your watch, meaning you can access financing without affecting your credit score.

Yes, you can renew your loan by paying the accrued interest.

If you can’t repay the loan, we may sell the watch to recover the amount. However, we always try to work with clients to find alternative solutions first.

Yes, but having original papers can increase the loan value when you pawn Rolex watches.

No. We only accept watches from rightful owners to ensure we finance Rolex luxury watches ethically.

Yes, but the damage may affect the loan value. Our experts can advise on potential repairs.

Our experienced appraisers use various techniques to authenticate Rolex watches, including examining the movement, case quality, and serial numbers.

Useful Guides

You can rest assured that you will receive a competitive deal on the market from the most awarded collateral lender in the UK. All our loans come with competitive rates of fixed 5% (Representative APR 60%), no hidden fees at all, no early release fees, and loan terms from two up to seven months. A representative example of repayment for a two-month loan of £2500 is £250, thus a total repayment of £2750 at a fixed 5% interest rate (60% per annum).

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Constantin Singureanu

Constantin leads our multi-award digital marketing team, with an exclusive focus on delivering the best possible digital experience for our clients, from the moment they reach our website, finding the information they need, and getting in touch, to learning interesting facts about the fascinating world of luxury via our comprehensive blog.

Mariana Vlad

Mariana has been working in the pawnbroking industry since 2014. She enthusiastically embraces her newly found interest in watches. Mariana thoroughly enjoys working with customers, building strong relationships, and over her long and distinguished career she distinguished herself through excellent communication skills, and high personal integrity.

Susana Figueiredo

Having worked in the pawnbroking industry for 20 years, Susana offers a high level of knowledge within the lending sector.  Her expertise is key to the daily business at New Bond Street Pawnbrokers where she ensures that compliance is adhered to. With a keen interest in the satisfaction and experience of our clients, Susana is a huge asset to the team and is a fundamental part of the day to day running of the company.

Employee of the Year – NPA Awards 2021

David Sonnenthal

David Sonnenthal took an unusual route into pawnbroking, moving into the industry after a successful career in show business. Between the ages of 17 and 26, he worked as a professional actor, appearing in a variety of productions on both stage and screen. In 1996 he even won the prestigious Perrier Award for acting at the Edinburgh Fringe Festival.

His pawnbroking career in London started quite by chance after he discovered the future site of New Bond Street Pawnbrokers during an acting audition in 1999. Immediately seeing the shop’s potential, he turned it into a successful pawn shop LOndon business and went on to become one of the UK’s top pawnbrokers.

David is a highly respected figure in the pawnbroking industry, winning the National Pawnbroker Association’s award four times in 2022, 2021, 2019 and 2008. Over the course of his 20-year career, he has gained a reputation as one of the pioneers of UK and London’s pawnbroking. He is a regular fixture in the British media, often providing expert advice on market values.

Never one to lose touch with his roots, David has even managed to continue his entertainment career as the resident dealer on Channel 4’s popular Four Rooms TV series.

New Bond Street Pawnbrokers
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