Our premises are at 5 Blenheim Street, just off New Bond Street. From Oxford Street, head south on New Bond Street and turn right onto Blenheim Street. We’re on the left side of the street.

Pawn Your Audemars Piguet





Our promise to you
When you pawn your Audemars Piguet with New Bond Street Pawnbrokers in Mayfair, we offer a competitive 5% fixed interest rate. This ensures your loan remains predictable and manageable, allowing for better financial planning throughout the term with no unwelcome or unexpected extra payments.
Our Central London experts provide precise, auction-based valuations for your Audemars Piguet timepiece. This approach guarantees you receive a fair and competitive offer that reflects the actual market value of your Royal Oak, Code 11.59, or any of the other stunning collections from the celebrated Swiss master watchmaker.
Complications add value and functionality to your watch, but they have no place when you borrow against Audemars Piguet timepieces. At New Bond Street Pawnbrokers, we like to keep things clear and simple, which is why our loans come with no hidden fees.
Unlike traditional unsecured loans, we don’t demand a credit check on Audemars Piguet watch loans in London. We believe in discreet and accessible financing options that don’t affect your credit score. A loan should improve your financial situation, not make it worse.
When you need immediate capital in Central London, you can pawn your Audemars Piguet for same-day payment. Our process is fair, efficient, and designed to work for you, including bank transfers that often appear in your account in just two to four hours.
When you pawn your Audemars Piguet at our Mayfair office, you can repay your loan at any time during the contract. Regain your timepiece on your schedule with no penalties for early repayment, giving you more control than you could ever expect from a traditional unsecured loan.
As an FCA-regulated Audemars Piguet pawn shop in Central London, we ensure your loan is fair and transparent. We guarantee ethical practices and consumer protection throughout the entire loan process, meaning that both you and your luxury Swiss timepiece are safe and secure.

5%
fixed interest rate
35+
years experience
40+
industry awards
Regulated by the FCA
The most awarded pawnbroker in the UK

With over 40 prestigious industry awards, a loyal customer base, and flawless reviews, our track record speaks for itself. We retain a customer base of high-net-worth individuals and famous names through competitive interest rates, discretion, trust, and impeccable service.
Headed by David Sonnethal, a four-time National Pawnbroker Association (NPA) award winner and familiar media figure, New Bond Street Pawnbrokers’ modern, forward-thinking approach to providing loans has not gone unnoticed by the public, the media, or trusted industry bodies.
Our reputation as an industry leader is cemented by awards that recognise the value that our store brings to customers. We took home the NPA Best Store of the Year award in 2019 and 2024 thanks to our commitment to innovation, adoption of technology, and a strong focus on teamwork. Additionally, the NPA highly commended us in 2022 and 2023 for our engaging social media work, which helped bring us closer to our customers.
New Bond Street Pawnbrokers also won “Best Website” and “Disruptive Business Model” at the UK Business Awards, thanks to our focus on customer-centric digital experiences. Finally, our win at the Experian Credit Awards demonstrates our dedication to responsible lending, customer care, and digital innovation in the luxury pawnbroking sector.
Transparency, fair lending practices, and user-friendly experiences are at the heart of what we do at New Bond Street Pawnbrokers. Reach out today to discover why we’re the most awarded pawn shop in the UK.




How We Value Your Audemars Piguet
Call us or fill in the form on our website
You can pawn Audemars Piguet watches by contacting our office near Oxford Street. Our team will guide you through the paperwork you need to secure a loan against your prestigious Audemars Piguet timepiece.
Or call 020 7493 0385 to speak with our team

2. Review Watch
Our specialist, auction-based Audemars Piguet watch valuations are designed to reward those who bring us exquisite pieces with serious resale power. We consistently offer pawn shop loans that reflect Audemars Piguet’s strong performance on the secondary market.

3. Agree Loan Amount
Based on our evaluation, we propose a collateral loan amount for your Audemars Piguet. Our Central London pawnbrokers offer competitive rates that reflect the brand’s prestige, investment potential, and innovative designs.

4. Receive Payment
Once terms are agreed, you’ll receive swift payment for your Audemars Piguet watch loan. Our office near Oxford Street allows you to settle your loan on your schedule, with no penalties for early payment.

Common models we loan against

We even provide appraisals for lesser-known Rolexes, as well as more robust models like the Explorer and Deep Sea models.

Featured in the Press
Our quality service, high standards, and innovative business practices have earned positive press coverage from a diverse set of media outlets such as The Times, The Telegraph, Time Out, Channel 4, The Spectator, and more.








Opening Hours
Open
Monday to Friday
Closed
Saturday & Sunday


Bus

Car

Tube
Our Team
Susana Figueiredo
Manages the day to day running of the business

Mariana Vlad
Manages the day to day running of the business

Constantin Singureanu
Heads up our marketing and digital efforts

David Sonnenthal
The founder of New Bond Street Pawnbrokers

FAQs
How will you value my Audemars Piguet watch?
Our expert appraisers at New Bond Street Pawnbrokers in Mayfair employ a comprehensive evaluation process, considering factors like the specific AP model, condition, rarity, and current market trends. We utilise auction-based Audemars Piguet watch valuations to ensure you receive the most precise and competitive offer.
What papers do I need to pawn my Audemars Piguet to you?
We typically need the original box, warranty card, and service history. The Certificate of Origin is particularly valuable for AP timepieces. However, in some cases, we might still consider Audemars Piguet watch loans in London without complete documentation.
How can you bring your Audemars Piguet to us?
Visit our Mayfair office for a personal appraisal or use our secure courier service for Central London Audemars Piguet watch loans. Alternatively, we can arrange a staff visit or home appraisal for high-value AP pieces.
How much will I get for my Audemars Piguet watch?
The loan amount varies significantly depending on factors such as the specific model (e.g., Royal Oak, Royal Oak Offshore), condition, and current market demand. Our Audemars Piguet Watches pawnbrokers in Mayfair pride ourselves on offering exceptionally competitive rates.
Example of a loan on your Audemars Piguet timepiece
For instance, a well-maintained Audemars Piguet Royal Oak could secure a substantial loan, potentially ranging from £20,000 to £100,000 or more, depending on its specific characteristics and market value.
What Audemars Piguet watches do you lend against?
We offer collateral loans on all Audemars Piguet models, including both contemporary and limited-edition timepieces. This encompasses popular lines such as the Royal Oak, Royal Oak Offshore, and Millenary collections.
Is my Audemars Piguet safe after securing my loan?
Of course. We store all pawned items in our state-of-the-art, fully insured vaults in Central London, ensuring the best security for your valuable timepiece.
Can I pay my loan at the end of the contract, and do you charge any early repayment fees?
You have the flexibility to repay the loan at any time during the contract period. We don’t impose any early repayment fees, allowing you to reclaim your Audemars Piguet watch on your time.
How long can I pawn my Audemars Piguet for?
Our standard loan period is between 2 to 7 months, but we offer the option to extend this term if needed.
Will you carry out a credit check?
No, we don’t perform credit checks when you borrow against Audemars Piguet timepieces. Our loans are based solely on the value of your watch.
Can I renew my loan agreement?
Yes, you can renew your loan by paying the accrued interest, subject to our terms and conditions.
What will happen to my Audemars Piguet watch if I don't pay my loan?
If you’re unable to repay the loan, we may need to sell the watch to recover the loan amount. However, we typically work with our clients to find alternative solutions in these situations.
Can I pawn an Audemars Piguet without papers?
Having original papers, especially the Certificate of Origin, can significantly increase the loan value when you pawn Audemars Piguet watches. We can consider loans on antique AP watches where having the original papers is unlikely.
Can I pawn an Audemars Piguet I found?
No. We only accept watches from rightful owners.
Can I pawn a damaged Audemars Piguet?
Yes, we can consider pawning damaged Audemars Piguet timepieces. Our expert appraisers will carefully assess the extent of the damage, considering factors such as the specific model, the nature of the damage, and the potential cost of repairs. Even with damage, rare or limited edition AP watches may still command substantial loans due to their inherent value and collectibility.
Can you spot a fake Audemars Piguet, and how?
Our experienced appraisers use a combination of advanced techniques to authenticate Audemars Piguet watches. This includes examining the movement, case quality, finishing details and verifying serial numbers against Audemars Piguet’s records.
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